#31: What Bad Bunny & infertility have in common
plus a craft to keep us off our phones
Hi friends — happy Friday and happy February. Oof, we’re glad to be here.
While the gravity of everything happening in the world hasn’t magically disappeared because the calendar flipped, we’re still glad to be in a new month and inching our way closer to spring. Also, does anyone know if the groundhog saw his shadow? (Pause for a Google search…😑 he did.)
Something interesting happened on the internet this past week, and while it wasn’t a new trend by any means, it feels worth noting since it was one of those rare moments when social media actually felt good.
If you watched the Grammys, you saw Bad Bunny win Album of the Year, and also that clip of him getting emotional. It turned into an instant meme, and almost immediately, the infertility corner of the internet jumped on the trend. IVF accounts, reproductive endocrinologists, clinics, us — everyone was posting the same image with captions that were painfully accurate.
We didn’t expect to love this trend so much, but after everything we witnessed on social media in January, it felt good to see moments of joy again. For many of us navigating infertility, social media is a refuge and a place to find connection, understanding, and community (when we’re not dodging pregnancy announcements).
At the same time, these same spaces carry the very real and necessary coverage of what’s happening in our nation and across the world. Holding both can feel heavy. Some days we come here to stay informed and speak out. Other days, we come here to breathe, laugh, and feel less alone after getting another negative pregnancy test. Often, it’s all of those things at once.
And so seeing something familiar and relatable — even just a viral meme — brought a little levity back into the mix. It was also a reminder that this community is funny as hell.
Seeing thousands of you all like, share, and comment on the same images featuring all the same tropes we loathe made the world feel a tiny bit lighter. It definitely made us feel less alone. It was a tiny and much-needed reminder that other people are here, too.
Anyway, if you’ve seen it, you get it. If you haven’t, you have now. We loved it, and we loved what it brought to this community in a moment when things felt especially heavy, both in the world and in the fertility community.
Here’s to hoping February brings more lighthearted moments, a whole lot of healing, and weather that suggests winter is on its way out.
Sending you all so much love,
Amy & Kayti
🎧 new on the pod:
In the latest episode of the pod, we chatted with Rosie Nestingen, co-founder of Rebloom Health, a space for families navigating infertility, pregnancy loss, and adoption loss. Rosie shares her personal journey—from late-term pregnancy loss to having her daughter to navigating secondary infertility—as well as some major health challenges along the way, including a brain aneurysm and surgery. Watch our conversation on YouTube and be sure to follow Rosie on social media to learn more about Rebloom Health and everything they plan to offer for this community in 2026. x
💜 everyone’s getting pregnant without me:
This week, we’re sharing an essay from Aliza Sir and Platonic Love. Aliza joined us on the podcast last summer to talk about her experience with loss, secondary infertility, and surrogacy, and her essay feels like an extension of that conversation. It captures the nuance of infertility in a way that feels deeply personal, devastating, and beautiful all at once.








you guys are so amazing!!! what you have built here is so beautiful <3 i wish i had this when I was deep in it.